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An analyst wants to exclude visits where a page with the name "Shopping Checkout" was viewed.
How would these visits be excluded from a report?
The best way to exclude visits where a page with the name ''Shopping Checkout'' was viewed is to use a visit-based segment with one exclude condition: Page equals ''Shopping Checkout''. This will ensure that only the visits that did not include any hit where Page equals ''Shopping Checkout'' are included in the report. A hit-based segment with one exclude condition: Page equals ''Shopping Checkout'' will not work, as it will only exclude the hits where Page equals ''Shopping Checkout'', but not the entire visits. A visit-based segment with one include condition: Page does not equal ''Shopping Checkout'' will not work either, as it will include any visit that had at least one hit where Page does not equal ''Shopping Checkout'', even if it also had a hit where Page equals ''Shopping Checkout''.
References: https://experienceleague.adobe.com/docs/analytics/components/segments/segment-tips.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/segments/segment-tips.html?lang=en#exclude-visits-with-a-specific-page
A user without administrator rights needs to share an important segment with a group of users in a Product Profile.
How would the segment be shared?
A user without administrator rights can share an important segment with a group of users in a Product Profile by choosing one of the following options: All users, Product Profile Group, or Individual Users. These options are available in the segment settings under the Share With section. All users will make the segment available to everyone who has access to the same report suite. Product Profile Group will make the segment available to a specific group of users who have been assigned to a product profile. Individual Users will make the segment available to specific users who have been selected from a list.
References: https://experienceleague.adobe.com/docs/analytics/components/segments/segment-sharing.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/segments/segment-sharing.html?lang=en#sharing-a-segment
In Analysis Workspace a Flow Visualization can be created.
What is the benefit of using the correct configuration of Flow Visualization?
A Flow Visualization is a tool that shows the path that users take through a website or app. It can help identify common or uncommon behaviors, drop-offs, loops, or exits. One benefit of using the correct configuration of Flow Visualization is that it enables the expansion of a column to show all nodes. By default, only the top five nodes are displayed in each column, but you can click on the expand icon to see more nodes.
References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/flow.html?lang=en https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/flow.html?lang=en#expanding-a-column
Which option would an analyst choose to show the percentage change between the two numbers in a visualization?
The Summary Change visualization shows the difference between two numbers in a report, such as current period vs previous period. To show the percentage change between the two numbers, you need to click the Visualization settings and select Show Percent Change.
References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/summary-change.html?lang=en
A pharmaceutical client wants to see a Freeform Table in Analysis Workspace that lists out all the Products by the number of visits each of its website pages receive. Each product can have varying number of pages but has a unique product name included in all its URLs. The client also wants to ensure that the Products in the Freeform Table are arranged in a specific order by product name.
How would an analyst use segments to do this?
The best way to use segments to create a Freeform Table in Analysis Workspace that lists out all the Products by the number of visits each of its website pages receive is to create segments for all of the product names by page name and drag and drop them in order into the Table Builder of a Freeform Table with Visits. The Table Builder is a tool that allows you to customize your table layout by dragging and dropping dimensions, metrics, or segments into rows or columns. Creating segments for all of the product names by page name will ensure that only the pages that belong to each product are included in the table. Dragging and dropping them in order into the Table Builder will arrange them by product name as desired.
References: https://experienceleague.adobe.com/docs/analytics/components/table-builder/table-builder-overview.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/table-builder/table-builder-overview.html?lang=en#table-builder-in-freeform-tables
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