Most Recent Adobe AD0-E330 Exam Questions & Answers

A custom target mapping in Adobe Campaign Classic is used primarily when there is a need to customize the relationship between recipient data and the delivery or targeting mechanism. A specific use case for custom target mapping is to store data, such as addresses, in an individual table rather than the default recipient table. Here's how it works:

Storing Address Data in a Custom Table:

When a client requires specific recipient data (like an address) to be stored separately for particular campaigns or use cases, a custom target mapping allows for this level of flexibility. It lets developers specify an individual table to house this data, rather than using the standard recipient schema.

By using custom target mappings, developers can fine-tune data storage and retrieval strategies in Adobe Campaign, allowing more tailored approaches to recipient management and targeting.

To display Adobe Campaign Classic data on a client's website, JSSP (JavaScript Server Pages) is the ideal method:

JSSP Webpage:

JSSP allows for creating dynamic webpages that can access and display data directly from the Adobe Campaign database. It provides a flexible way to retrieve and render data on external websites by embedding JavaScript within HTML, facilitating data retrieval and presentation through web pages.

Using JSSP webpages is the most direct and efficient method to integrate Adobe Campaign data into a client-facing website, leveraging Adobe Campaign's capabilities to serve personalized content dynamically.

In Adobe Campaign Classic, a control typology rule is the appropriate method for checking personalization before sending a delivery. Control typology rules can be set up to validate certain conditions, such as verifying the presence of personalization fields. If any required personalization is missing, the control rule can trigger a cancellation of the delivery or flag it for review.

By implementing this rule, the developer ensures that each delivery meets personalization requirements, preventing incomplete or improperly personalized messages from reaching the audience. Filtering typology rules and delivery scripts are not as well-suited for this purpose, as they are not designed for pre-send validation in the same way as control rules.

In Adobe Campaign Classic V8, the API method xtk.session.ingestWrite is used to perform update or delete operations on data records. This method allows direct manipulation of data within the Campaign database, specifically supporting write operations to update existing records or remove them as needed:

Ingest Write Capability:

The ingestWrite method is designed to handle CRUD operations, where it can modify or delete data in tables as specified. This makes it the correct choice for scenarios that require both updating and deleting records programmatically through an API call.

Using xtk.session.ingestWrite, developers can effectively manage data records in Adobe Campaign V8, including making updates and performing deletions directly through API requests.

In this workflow, the Exclusion activity is set to exclude the results of one query from the other. Since the developer has both queries (audiences living in Canada and male audiences) feeding into the Exclusion activity, it will result in an exclusion of males from the set of Canadian recipients.

Thus, the end result will be all recipients living in Canada who are not male. This is because the Exclusion activity removes those in the second query (males) from the first query (audiences living in Canada), leaving only non-males from Canada in the final audience.