Most Recent Adobe AD0-E559 Exam Questions & Answers

Prepare for the Adobe Marketo Engage Business Practitioner Expert exam with our extensive collection of questions and answers. These practice Q&A are updated according to the latest syllabus, providing you with the tools needed to review and test your knowledge.

QA4Exam focus on the latest syllabus and exam objectives, our practice Q&A are designed to help you identify key topics and solidify your understanding. By focusing on the core curriculum, These Questions & Answers helps you cover all the essential topics, ensuring you're well-prepared for every section of the exam. Each question comes with a detailed explanation, offering valuable insights and helping you to learn from your mistakes. Whether you're looking to assess your progress or dive deeper into complex topics, our updated Q&A will provide the support you need to confidently approach the Adobe AD0-E559 exam and achieve success.

The questions for AD0-E559 were last updated on Dec 22, 2024.

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Question No. 1

Garrin is building a smart campaign with the goal of sending an automated alert to sales when a person fills out a form and clicks a link in an email. He wants the automated email to only be sent out if that person is not unsubscribed and is located in the United States or Canad

a. To solve for this, Garrin built this smart list:

Given the smart list logic, did Garrin set the campaign up correctly to achieve his desired results?

AYes. The campaign will fire if a person fills out a form and clicks a link in an email.

BNo. The campaign will fire If a person fills out a form or clicks a link In an email.

CNo. Since the smart list has triggers and filters, it will only apply the trigger criteria.

Show Answer

Correct Answer: B

Garrin did not set up the campaign correctly to achieve his desired results. The campaign will fire if a person fills out a form or clicks a link in an email, not both. This is because he used an ''or'' filter logic for his triggers, which means that any one of them will qualify a person for the campaign.To make sure that a person fills out a form and clicks a link in an email, he should use an ''and'' filter logic instead

Question No. 2

An Adobe Marketo Engage expert works for Desserts4You and has created a segmentation to help with email campaigns.

Dynamic content is being used in the email blast and is segmented based on dessert preferences. Specific messaging has been created for each dessert segment.

There are three records in the database. Miri likes apple pie and sticky toffee pudding. Jacinda likes tiramisu and apple pie. Indira likes sticky toffee pudding.

What message will each person receive?

AMiri will receive an email with both apple pie and sticky toffee pudding messaging. Jacinda will receive an email with tiramisu and apple pie messaging. Indira will receive an email with sticky toffee pudding messaging.

BMiri will receive an email with apple pie messaging. Jacinda will receive an email with tiramisu messaging. Indira will receive an email with sticky toffee pudding messaging.

CMiri will receive an email with sticky toffee pudding messaging. Jacinda will receive an email with apple pie messaging. Indira will receive an email with sticky toffee pudding messaging.

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Correct Answer: B

Miri will receive an email with apple pie messaging. Jacinda will receive an email with tiramisu messaging. Indira will receive an email with sticky toffee pudding messaging. This is because the segmentation is based on dessert preferences, and each segment has only one dessert assigned to it. Therefore, each person will receive the message that corresponds to their first dessert preference in alphabetical order. For example, Miri likes apple pie and sticky toffee pudding, but apple pie comes before sticky toffee pudding in alphabetical order, so she will receive the apple pie message.The other options are incorrect because they do not follow this logic

Question No. 3

Sarah has logged in to her Adobe Marketo Engage Instance and realized that she can only view and access the Default Workspace. Sarah sent a request to the Adobe Marketo Engage Admin, Greg, to update her permissions so that she can also view and access the APJ Workspace.

What does Greg need to do in order to make this happen?

AAssign the team member's User to the APJ Partition.

BAdjust the team members User to allow access to the APJ Workspace

CAdjust the team members Role to allow access to the APJ Workspace.

Show Answer

Correct Answer: B

To grant access to a different Workspace, Greg needs to adjust the team member's User to allow access to the APJ Workspace. This can be done by editing the User and selecting the APJ Workspace from the Workspaces drop-down menu.Assigning the User to a different Partition will not change the Workspace access, and adjusting the Role will affect all Users with that Role

Question No. 4

The Acme Case Study program contains the following assets and campaigns:

The A - Downloaded smart campaign contains the following trigger:

The A - Downloaded smart campaign contains the following flow steps:

A new person fills out the Content Form, which is embedded on the website. How will the acquisition program be captured for the person?

AThe Change Program Status flow step sets program membership and thus sets It as the acquisition program.

BThe program contains no mechanism to set the acquisition program for the person.

CThe Content Form is local to this program, so the program is automatically set as the acquisition program.

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Correct Answer: C

The acquisition program will be captured for the person automatically because the Content Form is local to this program. This is because Adobe Marketo Engage automatically sets the acquisition program for a person when they fill out a form that is local to a program for the first time. The Change Program Status flow step does not set program membership or acquisition program, but only changes the status of an existing member.The program does not contain any other mechanism to set the acquisition program for the person.

Question No. 5

An analyst notices that a particular program does not appear in any revenue cycle explorer, program or opportunity analyzer reports.

Channel settings:

Program Settings:

Based upon the program settings shown, what is a reason the program would not appear in reporting?

AThe Analytics Behavior on the channel is set to Inclusive'.

BThe Analytics Behavior on the program is set to Operational'.

CThe program has the period cost set to 0 for the current month.

Show Answer

Correct Answer: B

A reason the program would not appear in reporting is that the Analytics Behavior on the program is set to Operational. Operational programs are excluded from most reports in Marketo Engage, such as Revenue Cycle Explorer, Program Analyzer, and Opportunity Analyzer. They are only included in Email Performance and Email Link Performance reports.The Analytics Behavior on the channel, the period cost, and the program status do not affect the program's visibility in reporting.

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