DMI PDDM Exam Actual Questions

"Digital Marketing heralds a new departure for marketing today. To really engage with consumers in the online world you need to be ________ and ________" Choose one of the following to fill in the blanks and complete the sentence:

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Select two steps from the Digital Marketing Institute's Digital Marketing Plan from the options shown below:

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You wish to measure the effectiveness of your Digital Marketing Plan. Which tool will help? Choose one of the following:

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Recently there has been significant mentions about one of your products on Twitter. Which tool will help you measure and manage this? Choose one of the following:

Exhibit:

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You have been attempting to build an audience persona and have taken into account factors such as: age, gender, social background. What is the general term used to describe this? Choose one of the following:

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