Salesforce CRT-550 Exam Actual Questions

Name: Preparing for your Salesforce Certified Marketing Cloud Consultant Exam
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SKU: CRT-550
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The questions for CRT-550 were last updated on Oct 2, 2024.

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Question No. 1

Northern Trail Outfitters is migrating from a legacy emailing tool to Marketing Cloud. As part of the migration, they have to go through a security review. Their data privacy team has made it clear that the data in the sandbox should never be mixed with data In production during testing cycles.

What recommendation would a consultant provide on the architecture to fulfill this requirement?

AImplement two separate Marketing Cloud instances.

BEnsure test sends are done from data extensions with attribute 'Is Testing1.

CCreate one or more additional business units for testing.

DUse Subscriber Filter per business unit to filter production from test data.

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Correct Answer: A

Question No. 2

Northern Trail Outfitters (NTO) wants to use Case data from Service Cloud as part of their current email messaging campaign. They want to import cases that indicate the customer wants someone to contact them after the case is closed. NTO tracks cases with a checkbox field called "Contact Me".

ACreate data extensions in Marketing Cloud and import the data from Service Cloud using Journey Builder.

BUse Salesforce Data Extensions and Filter Activities in Automation Studio to import and filter the data.

CUse Synchronized Data Extensions on the Case Object with a Boolean filter on the Contact Me field.

DCreate Reports in Salesforce filtered by Contact Me equal to True and import using the Import word.

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Correct Answer: C

Question No. 3

Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.

How Should they configure these data sources?

AShare data extensions from the top-level BU.

BCreate a local copy of the product data in each BU.

CUse the File Transfer Activity to import data into each BU.

DGive users the Administrator Role so they can see all of the data.

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Correct Answer: A

Question No. 4

Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.

Which process should the consultant utilize for a reliable send method?

AQuery Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow

BImport Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send

CAssign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

DSend to a Salesforce Report from Marketing Cloud using Email Studio Send Flow

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Correct Answer: A

Question No. 5

A customer indicates their point-of-sale system can be configured to upload a file every fifteen minutes. The filename is not consistent for each upload. Their consultant recommends they use a File Drop Automation.

Which two considerations should be made?

Choose 2 answers

AThey may utilize an external FTP site.

BThe directory Is unable to be used by another File Drop Automation.

CThe directory used by the file trigger should be inside the import directory.

DThe directory cannot contain more than five file triggers.

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Correct Answer: B, C

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