Most Recent Salesforce Data-Cloud-Consultant Exam Questions & Answers

Prepare for the Salesforce Certified Data Cloud Consultant exam with our extensive collection of questions and answers. These practice Q&A are updated according to the latest syllabus, providing you with the tools needed to review and test your knowledge.

QA4Exam focus on the latest syllabus and exam objectives, our practice Q&A are designed to help you identify key topics and solidify your understanding. By focusing on the core curriculum, These Questions & Answers helps you cover all the essential topics, ensuring you're well-prepared for every section of the exam. Each question comes with a detailed explanation, offering valuable insights and helping you to learn from your mistakes. Whether you're looking to assess your progress or dive deeper into complex topics, our updated Q&A will provide the support you need to confidently approach the Salesforce Data-Cloud-Consultant exam and achieve success.

The questions for Data-Cloud-Consultant were last updated on Jan 3, 2025.

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Question No. 1

A retail customer wants to bring customer data from different sources

and wants to take advantage of identity resolution so that it can be

used in segmentation.

On which entity should this be segmented for activation membership?

ASubscriber

BUnified Individual

CUnified Contact

DIndividual

Show Answer

Correct Answer: B

: The correct answer is B, Unified Individual. A Unified Individual is a record that represents a customer across different data sources, created by applying identity resolution rulesets. Identity resolution rulesets are sets of match and reconciliation rules that define how to link and merge data from different sources based on common attributes.Data Cloud uses identity resolution rulesets to resolve data across multiple data sources and helps you create one record for each customer, regardless of where the data came from1. A retail customer who wants to bring customer data from different sources and use identity resolution for segmentation should segment on the Unified Individual entity, which contains the resolved and consolidated customer data. The other options are incorrect because they do not represent the resolved customer data across different sources. A Subscriber is a record that represents a customer who has opted in to receive marketing communications. A Unified Contact is a record that represents a customer who has a relationship with a specific business unit. An Individual is a record that represents a customer's profile data from a single data source.Reference:

Identity Resolution Ruleset Processing Results

Consider Data Implications for Segmentation

Prepare for your Salesforce Data Cloud Consultant Credential

AI-based Identity Resolution: Linking Diverse Customer Data

Question No. 2

A Data Cloud consultant recently added a new data source and mapped some of the data to a new custom data model object (DMO)

that they want to use for creating segments. However, they cannot view the newly created DMO when trying to create a new segment.

What is the cause of this issue?

AData has not yes been ingested into the DMO.

BThe new DMO is not of category Profile.

CThe new DMO does not have a relationship to the individual DMO

DSegmentation is only supported for the Individual and Unified Individual DMOs.

Show Answer

Correct Answer: B

The cause of this issue is that the new custom data model object (DMO) is not of category Profile. A category is a property of a DMO that defines its purpose and functionality in Data Cloud. There are three categories of DMOs: Profile, Event, and Other. Profile DMOs are used to store attributes of individuals or entities, such as name, email, address, etc. Event DMOs are used to store actions or interactions of individuals or entities, such as purchases, clicks, visits, etc. Other DMOs are used to store any other type of data that does not fit into the Profile or Event categories, such as products, locations, categories, etc. Only Profile DMOs can be used for creating segments in Data Cloud, as segments are based on the attributes of individuals or entities. Therefore, if the new custom DMO is not of category Profile, it will not appear in the segmentation canvas. The other options are not correct because they are not the cause of this issue. Data ingestion is not a prerequisite for creating segments, as segments can be created based on the data model schema without actual data. The new DMO does not need to have a relationship to the individual DMO, as segments can be created based on any Profile DMO, regardless of its relationship to other DMOs. Segmentation is not only supported for the Individual and Unified Individual DMOs, as segments can be created based on any Profile DMO, including custom ones.Reference:Create a Custom Data Model Object from an Existing Data Model Object,Create a Segment in Data Cloud,Data Model Object Category

Question No. 3

How does identity resolution select attributes for unified individuals when there Is conflicting information in the data model?

ACreates additional contact points

BLeverages reconciliation rules

CCreates additional rulesets

DLeverages match rules

Show Answer

Correct Answer: B

Identity resolution is the process of creating unified profiles of individuals by matching and merging data from different sources. When there is conflicting information in the data model, such as different names, addresses, or phone numbers for the same person, identity resolution leverages reconciliation rules to select the most accurate and complete attributes for the unified profile. Reconciliation rules are configurable rules that define how to resolve conflicts based on criteria such as recency, frequency, source priority, or completeness. For example, a reconciliation rule can specify that the most recent name or the most frequent phone number should be selected for the unified profile. Reconciliation rules can be applied at the attribute level or the contact point level.Reference:Identity Resolution,Reconciliation Rules,Salesforce Data Cloud Exam Questions

Question No. 4

Which two dependencies need to be removed prior to disconnecting a data source?

Choose 2 answers

AActivation target

BSegment

CActivation

DData stream

Show Answer

Correct Answer: B, D

Dependencies in Data Cloud:

Before disconnecting a data source, all dependencies must be removed to prevent data integrity issues.

Identifying Dependencies:

Segment: Segments using data from the source must be deleted or reassigned.

Data Stream: The data stream must be disconnected, as it directly relies on the data source.

Steps to Remove Dependencies:

Remove Segments:

Navigate to the Segmentation interface in Salesforce Data Cloud.

Identify and delete segments relying on the data source.

Disconnect Data Stream:

Go to the Data Stream settings.

Locate and disconnect the data stream associated with the source.

Practical Application:

Example: When preparing to disconnect a legacy CRM system, ensure all segments and data streams using its data are properly removed or migrated.

Question No. 5

A consultant is reviewing a recent activation using engagement-based related attributes but is not seeing any related attributes in their payload for the majority of their segment members.

Which two areas should the consultant review to help troubleshoot this issue?

Choose 2 answers

AThe related engagement events occurred within the last 90 days.

BThe activations are referencing segments that segment on profile data rather than engagement data.

CThe correct path is selected for the related attributes.

DThe activated profiles have a Unified Contact Point.
Engagement-based related attributes are attributes that describe the interactions of a person with an email message, such as opens, clicks, unsubscribes, etc. These attributes are stored in the Engagement data model object (DMO) and can be added to an activation to send more personalized communications. However, there are some considerations and limitations when using engagement-based related attributes, such as:
For engagement data, activation supports a90-day lookback window. This means that only the attributes from the engagement events that occurred within the last 90 days are considered for activation. Any records outside of this window are not included in the activation payload. Therefore, the consultant should review the event time of the related engagement events and make sure they are within the lookback window.
The correctpathto the related attributes must be selected for the activation. A path is a sequence of DMOs that are connected by relationships in the data model. For example, the path from Individual to Engagement is Individual -> Email -> Engagement. The path determines which related attributes are available for activation and how they are filtered. Therefore, the consultant should review the path selection and make sure it matches the desired related attributes and filters.
The other two options are not relevant for this issue. The activations can reference segments that segment on profile data rather than engagement data, as long as the activation target supports related attributes. The activated profiles do not need to have a Unified Contact Point, which is a unique identifier for a person across different data sources, to activate engagement-based related attributes.Reference:Add Related Attributes to an Activation,Related Attributes in Data Cloud activation have no values,Explore the Engagement Data Model Object

Show Answer

Correct Answer: A, C

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