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Pass your Salesforce Marketing-Cloud-Personalization Exam with accurate Questions & Answers
Marketing Cloud Personalization Accredited Professional
Last Updated: Oct 3, 2024
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111 Questions and Answers for the Salesforce Marketing-Cloud-Personalization exam
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Salesforce Marketing Cloud Personalization Accredited Professional Syllabus
- Introduction to Marketing Cloud Personalization: This section of the exam relates to impacting customers with Personalized Experiences and exploring their challenges to offer tailored solutions. It also covers the advantages of real-time Interaction Management and what is Marketing Cloud Personalization.
- Implementation Basics: In this section of the exam, the key topics covered include Components of Marketing Cloud Personalization, how to prepare for a Standard Implementation, understanding the Standard Implementation Process, how to formulate a campaign strategy, and comprehend Marketing Cloud Personalization Data Flow.
- Solution Setup: In this section, candidates are tested for conducting Discovery to Onboard Clients, what is Dataset Design’s Impact on deployment, and managing conversion objectives for an adoption to explore common use cases.
- User and Account Administration: In this section, focus is given on how to navigate the User Interface, explain the Roles of Marketing Cloud Personalization, and create custom roles.
- Web Software Development Kit (SDK) and Data Model: In this section, the focus is given on implementing a Web SDK Beacon, and finding out the Unified Customer Profile (UCP) Examine Catalog Components.
- Sitemaps: This section covers how to design a sitemap and compares how they enable Marketing Cloud Personalization.
- Data Integration: This section covers discovering User Extract, Transform, and Load (ETL) Capabilities.
- Segmentation: In this section, the focus is on topics such as Marketing Cloud Personalization Segmentation Capabilities and how to utilize segments.
- Einstein Recipes: In this section, the topics covered include understanding Einstein Recipes and how to identify Einstein Recipe Components.
- Web Campaigns and Templates: In this exam section, the focus is given to how to personalize Web Channels with Templates and Campaigns; it also covers how to review Pre-Configured Global Templates.
- Triggered Campaigns: In this section, key focus is given to the features of Triggered Campaigns and reviewing Trigger Types.
- Open-Time Emails: In this exam section, the focus is given to how to discover the Business Value of Open-Time Email and review Open-Time Email Use Cases.
- Server-Side Campaigns, Event API, and Trends: This section of the exam covers Key Event API Features, finding out how to determine the Best Channels for Server-Side Campaigns, and comprehending how Promotions impact Configuration Options.
- Reports and Dashboards: In this section, the focus is given to exploring the components of reports and dashboards in addition to examining the User Behavior and Activity with Reports.